05 Jan Award-winning agency appointed to healthcare framework
Communications agency Mercury has been appointed onto a design and marketing framework with the City Health Care Partnership CIC.
Mercury, which specialises in corporate marketing, communications, public relations, events, creative design, web design and photography came out as the number one agency in the marketing consultancy and design and print categories.
Company director Kelly Taylor said: “Our team has a strong track record working with clients in the health sector, including Citycare, Hull and East Yorkshire Hospitals and North East Lincolnshire Care Trust Plus to name but a few
“The fact that we have been accepted onto the CHCP framework, and indeed came out top against our respective competitors in these two key lots of work, is testament to the quality, dedication and creativity demonstrated by our team.
“We are thoroughly looking forward to working with the team at CHCP to make a positive difference to them over the next three years.”
The City Health Care Partnership CIC is an independent, not-for-profit social enterprise providing a wide range of NHS services to over half a million people – approximately 250,000 residents in Hull and a further 325,000 who live in the surrounding East Riding.
The main aim of the partnership is to minimise the need for acute care in hospital through early interventions, community-based treatment and the promotion of healthy lifestyles.
Mercury will now be in a position to help with brochures and booklets, leaflets and flyers, reports and proposals, newsletters, adverts, flyers, stationary, event and exhibition work, folders, conference packs and binders along with miscellaneous drawings and illustrations.
Mercury had to demonstrate skills in the preparation of marketing plans, the development, delivery and evaluation of marketing campaigns, support in brand development, alignment and engagement and an intimate understanding of public relations.
The framework also demanded knowledge of advertising, social media, event support and market research.
Mrs Taylor said: “It was pleasing to come out as the number one agency, but what we really want to do now is start to help the City Healthcare Partnership CIC begin to deliver on its key aims to help the people of Hull and the East Riding live happier and healthier lives.”
The announcement comes shortly after Mercury was granted a prestigious quality assurance award when accepted as a member of the Charter Quality Institute (CQI).
The CQI exists to promote the quality management approach, based on planning, measurement and improvement and is the chartered body for quality management professionals.
To become a member, organisations must, on behalf of their clients, deliver consistent customer satisfaction, reduced costs and improved profitability, instil an ethos of improvement and innovation, identify and manage risk and increase corporate care and responsibility.